Skip to content
Simply Register As A Member To Enjoy 5% Off Your First Order - Use Code: WELCOMENEW
Simply Register As A Member To Enjoy 5% Off Your First Order - Use Code: WELCOMENEW

Language

haruharu_wonder_korea_skincare_vegan

HaruHaru Wonder

The trend of vegan clean beauty continues to grow in the K-beauty scene, featuring non-toxic, hypoallergenic, “simple is best” formula. Like many other K-Beauty brands, HaruHaru Wonder is also committed to providing vegan, eco-friendly options for consumers; but to HaruHaru Wonder, being kind to the environment isn’t just a fad, but a lifestyle.
 
Through plant-based, natural and non-irritating products, HaruHaru Wonder aspires to infuse our everyday lives with cleanness and eco-friendliness, and allow our skin to bask in the nutritious power of natural extracts - hence their brand name “haru”, meaning “every day”.

top-grade all natural skincare

The brand’s sensitive skin friendly formula all contain at least 95% naturally derived ingredients. Free from 7 kinds of parabens and 11 harmful ingredients, they promise the mildest nourishment even for weakened and fragile skin.

Black Rice

Black Rice

HaruHaru Wonder’s popular Black Rice Line uses Korean-produced fermented black rice grain. Fermentation increases the amount of polyphenols and flavonoids in black rice, two powerful antioxidants that can inject elasticity into your skin. Two hyaluronic acid essences within the product line even contain as much as 10,000ppm black rice extract! Black rice can also be made into rice bran oil to deliver natural proteins and minerals to your skin. Its firming, anti-aging effect adds a healthy, youthful glow to you.

Bamboo Shoot Barks

Bamboo Shoot Barks

Besides fermented black rice extract, the brand’s black rice formula also contains bark extracts from mōsō bamboo shoots. Bamboo shoots are rich in protein, amino acids, carbohydrates, and vitamins B2 and B5 as well as a range of natural minerals to replenish your skin with nutrients. What’s more, bamboo shoot barks, like black rice grain, are also loaded with polyphenols and flavonoids for excellent anti-inflammatory and antioxidant effects.

Natural Moisturizing Factors

Natural Moisturizing Factors

HaruHaru Wonder makes an effort to use plant-based moisturizing ingredients, such as lecithin derived from soy and beta-glucan taken from cereal. The hyaluronic acids used by the brand are certified organic by ECOCERT, with the same hydrating and anti-wrinkle effects as regular hyaluronic acid but friendlier to the Earth. The brand also replaces retinol, an anti-aging powerhouse, with the plant-based bakuchiol for a similar effect but with less irritation on sensitive skin.

Better Vegan for ALL

Not only are HaruHaru Wonder’s products certified vegan by The Vegan Society, their components have also been awarded a Green rating by the EWG. All of the packaging are made from recycled materials and are themselves recyclable, and printing is done with eco-friendly soy ink.

It’s not just the place, but the people, too – HaruHaru Wonder’s thoughtful addition of braille on their product packaging reflects their belief that healthy natural beauty should be accessible to all.